How Influencers Play a Role in Devising Content Marketing Strategy

“Most of people think that influencer marketing is something related to the promotional part of the digital marketing world. However, the key idea behind using influencer marketing efficiently in your business includes recognizing and developing relationships with the influencers to create your brand’s credibility among your target audience. But the main question is, do influencers focus on the promotional part of the digital marketing world?”

from http://ift.tt/1LH9VQ2

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